More than 30,000 people use AdOpt's cookie notice daily to comply with various privacy regulations around the world.
In our "Big Dream," all goals and aspirations point toward a global operation.
Today, we can confidently say that AdOpt is getting closer to this goal every day!
The Cookie Plugin for WordPress is a crucial element in our global expansion strategy!
The WordPress platform powers nearly 450 million websites globally, and it's estimated that 50% of Brazilian websites are on this platform. In other words, there are many people using and contributing to the community daily!
But getting here wasn't easy!
The initial sketches of the plugin began in 2020. At that time, AdOpt was virtually unknown, and very few believed that LGPD would actually come into effect. So, as we always prioritize transparency, agility, and quality, our plugin, on one of the world's largest platforms, couldn't be "just another one."
Therefore, we outlined some key objectives that would lead us to develop our Cookie Plugin for WordPress with excellence!
Implement Version 2 of the Platform, more robust and scalable - Released in Dec/2021
Allow AdOpt users to comply with multiple regulations and languages! - Released in Apr/2021
Provide more autonomy and flexibility for our customers to customize 100% of the Cookie Banner text as needed - Released in Apr/2021
We have listed the above points as the pillars of our minimum requirements to offer a good plugin worthy of the WordPress community. We believe that in doing so, we reinforce our value of providing "compliance with LGPD, GDPR, and CCPA... even with the free plan"!
At AdOpt, we are obsessed with a platform that is always easier and more intuitive for users.
So, know that many more exciting features are yet to come!
We are working tirelessly to expand our integrations and partnerships so that anyone, even without any coding or programming experience, can confidently ensure their websites comply with all the world's privacy laws with just a few clicks.
Below is a tutorial to help you!
Install the Cookie Plugin for WordPress.
Simply copy the ID of your Cookie Notice from AdOpt.
Activate the Plugin and paste the Banner ID.
That's it! The plugin will automatically install AdOpt's tag on your site. No coding, no complications.
Want to understand why there are cookie banners on every website you visit today? This article is for you!
What are the criteria for this choice, and what are the strengths and weaknesses of each option? Well, we're here to help you because this decision needs to be well thought out!
LGPD is in effect. Despite that, there are still many companies ignoring it, but is that possible? How long can we ignore LGPD?
Having a cookie banner on your brand's website has become indispensable for many. However, for e-commerce websites, it has practically become an obligation to have one. This is because this type of website has a technological composition in which cookies are a structural part. Login flow, items in the shopping cart, recommendation showcases, remarketing... Most of them rely on cookies.
Here is a step-by-step explanation of how consent registration works in AdOpt.
Using a CMP (Consent Management Platform) is a great way to make efforts to adapt to new privacy regulations like GDPR, LGPD (Lei Geral de Proteção de Dados), and CCPA.
How does your website handle LGPD? What strategies does it use to comply with the General Data Protection Law? Have you thought about using a cookie notice but don't know if your site has cookies or if it's enough? If you can't answer these questions, be cautious! Your page may be exposed to fines and other sanctions.
Have you ever noticed that every time you sign up for a service to access information or register on a website for purchases, you need to give consent? If you're wondering why you have to give consent on every website you visit, you'll find the answer here.
Understanding the General Data Protection Regulation (GDPR) and its impact on cookies is essential. So, let's break it down, step by step.
In this article, you will have a great introduction to the topic, as well as various other variations that revolve around the subject: Cookies and LGPD.
Despite cookies being more well-known, what is the main difference between cookies and session storage and local storage? Why choose one over the other? This article will help you with these doubts!
A CMP is a tool/platform used to manage the consent of up to millions of users so that a company can use the data of these users for its previously stated purposes.
Have you ever thought that your marketing agency could find a great business opportunity in LGPD? Well, unlike what many think, it brings changes that can accelerate the demand for the services of these companies.
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